- Introduction
This policy outlines the principles and guidelines for all digital advertising activities conducted by AI Rocket. Our goal is to ensure ethical, effective, and compliant advertising practices that align with AI Rocket’s values and legal requirements. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
- Compliance with Laws and Regulations
All advertising activities must comply with applicable local, national, and international laws and regulations. This includes, but is not limited to, data protection laws, advertising standards, and consumer protection regulations.
- Ethical Advertising
- Honesty and Transparency: All advertisements must be truthful and not misleading. Claims must be substantiated with evidence.
- Respect for Privacy: Personal data collected for advertising purposes must be handled in accordance with our Privacy Policy and relevant data protection laws.
- Non-Discrimination: Advertisements must not contain content that discriminates based on race, gender, age, religion, sexual orientation, or any other protected characteristic.
- Content Guidelines
- Accuracy: Ensure all information presented in advertisements is accurate and up-to-date.
- Appropriateness: Advertisements should be appropriate for the target audience and should not contain offensive or harmful content.
- Intellectual Property: Respect intellectual property rights. Do not use copyrighted material without proper authorization.
- Data Usage and Privacy
- Data Collection: Collect only the data necessary for advertising purposes and inform users about the data collection practices.
- Data Security: Implement robust security measures to protect personal data from unauthorized access or breaches.
- User Consent: Obtain explicit consent from users before collecting or using their data for advertising purposes.
- Opt-Out Option: Provide users with a clear and easy way to opt out of data collection and targeted advertising. Ensure that opting out does not negatively impact the user experience.
- Social Media and Influencer Marketing
- Disclosure: Ensure that all sponsored content and partnerships are clearly disclosed to the audience.
- Authenticity: Collaborate with influencers and partners who align with our brand values and maintain authenticity in their endorsements.
- Monitoring and Reporting
- Performance Tracking: Regularly monitor the performance of advertising campaigns to ensure they meet our standards and objectives.
- Issue Resolution: Establish a process for addressing any issues or complaints related to our advertising practices.
- Continuous Improvement
- Training: Provide ongoing training for employees on ethical advertising practices and compliance requirements.
- Feedback: Encourage feedback from customers and stakeholders to continuously improve our advertising strategies.
- Enforcement
Violations of this policy may result in disciplinary action, up to and including termination of employment or contracts.
- Review and Updates
This policy will be reviewed annually and updated as necessary to reflect changes in laws, regulations, and industry standards.